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How To Easily Make A Fortune From "Niche" Markets!

I knew this day would come... ...the day when most of the "how-to marketing" crowd would be forced to find other niches in order to survive. Those who saw the signs early on and were smart enough to find their own niches, went on to create small fortunes in the process - usually with just a... more...

How to Build a Niche Site With a Blog

Building niche sites is all the rage these days. The basic strategy is very simple. Find a niche market that isn't oversaturated. Develop a list of related keywords people are searching on. Then write an article optimized for each one of your keywords. Once you have your articles, upload them to... more...

How To Identify, Exploit, and Profit From Niche Markets

There are two basic approaches to advertising or lead generation... the shotgun approach... or the rifle approach. There is only one cost efficient way... the rifle approach. By carefully selecting specific niche markets, or market segments, and presenting a compelling message directly to... more...

 

10 Success Secrets For Everyday Writing

by Shaun Fawcett

During my 25-year career in a variety of professional positions in both the private and public sectors I have written literally thousands of letters and memos and hundreds of reports. Here's the top-10 list of things I've learned...
During my 25-year career in a variety of professional positions in both the private and public sectors I have written literally thousands of letters and memos and hundreds of reports. If I had to boil–down everything I’ve learned about practical day-to-day writing for both personal and business purposes into 10 key points, this would be my “top 10 list".

1. Preparation Is the Key

Do all of your research first, before you start to write. Even a letter normally requires some minor research such as making some phone calls or reviewing a file. It’s also very important to prepare yourself mentally before writing. So, don’t sit down to write too soon. Mull it over for a while, sometimes a day or two, sometimes an hour or two, depending on the complexity of the job at hand. It’s amazing how the sub-conscious mind will work on the problem 'behind the scenes' and when you finally do start writing, it will flow.

2. Always Use a Sample

For me, this is critical. No matter what I write, it helps tremendously if I have some visual stimulation. If I’m writing a letter I post a copy of a similar letter, or the one I’m responding to, somewhere in my direct line-of-sight. It helps me focus and keeps my mind on the subject at hand, minimizing the tendency for my mind to wander. No matter what it is, I always make a point to find some previous work or a sample of work similar to what I’m doing. It really stimulates the creative writing process and increases productivity significantly.

3. Shorter Is Always Better

Whether you’re writing a report or a letter, look for ways to cut it down in length. Concentrate on conveying the essential message. If something you’ve written does not enhance the core message, or doesn’t add value, consider cutting it. These days, you have to be “short and to the point” to get your message read.

4. Use Concise and Appropriate Language

Your letter or report should use simple straightforward language, for clarity and precision. Use short sentences and don't let paragraphs exceed three or four sentences. As much as possible, use language and terminology familiar to the intended recipient. Do not use technical terms and acronyms without explaining them, unless you are certain that the addressee is familiar with them.

5. “Be” Your Addressee

A key technique to use when writing anything is to clearly “visualize” your audience. As you write, try to imagine in your mind’s eye the specific person(s) to whom your written product is directed. I often imagine that I am sitting across the boardroom table from my addressee, trying to explain my points in person. Make an effort to see the situation from the other person’s perspective. What would you be looking to see if you were the recipient of the letter or report?

6. Do the Outline First

Even if it’s a one-page letter, it doesn’t hurt to jot down a few quick notes on the main points that you want to cover. This process forces you to think logically about exactly what you want to cover and it helps you decide in which order you will approach your subject. For a letter this is helpful. For a report, this is absolutely essential. In fact, I believe that you should force yourself to go through the entire thinking process that is required to develop a complete draft Table of Contents, before you start to write any report.

7. Write and Then Rewrite

No matter how much preparation I do, I always find that I can improve on the first draft. That’s partly because when I’m writing that first version, my main focus is to get the essence of my thoughts down on paper. At that stage I don’t worry about perfect phrasing, grammar or logic. My main mission the first time through is to make sure that I capture the critical words and phrases that form the core meaning of what I want to communicate.

8. Format Is Important

Whatever you are writing, make sure it looks professional. This is where proper formatting comes in. Your credibility, and/or that of your organization, is on the line, with your report or letter serving as your representative. If it is not professionally formatted, it will reflect negatively on you, even if the content is good and it is well-written. Rightly or wrongly, the value of your work will diminish in people’s eyes if the formatting of your document is shoddy or amateurish looking.

9. Read It Out Loud

Some people who haven’t tried it may laugh when they read this, but it really works. At any point during the drafting process, but definitely at the draft final stage, read your report or letter to yourself “out loud”. It’s amazing what one picks up when they actually 'hear' their words as if they were being spoken to them as the addressee. I find this helps me the most in picking up awkward phrasing and unnecessary repetition of words or terms.

10. Check Spelling and Grammar

Last, but far from least, make sure you double check the spelling and grammar in your document. These days, with spell-checkers built into word processing programs there’s really no excuse not to do this. Once again your document is a direct reflection of you and/or your organization. If it is riddled with spelling mistakes and obvious grammatical errors, it will appear unprofessional and your credibility will suffer. Watch out for the words that sound the same but have completely different meanings that a spell-checker won’t pick up. Words such as 'four' and 'fore', for example. Your final read-through out loud should catch any of these.

Whether you're writing a letter, a memorandum, a report or an essay, follow the above tips and you won't go wrong.

For over 13,000 words and 56 pages of detailed writing-help tips, tricks and pointers similar to the above, make sure you get your FR*E copy of my latest e-book below.

About the Author

Shaun Fawcett is webmaster of a number of writing help Websites containing tips, tricks and tools to help people with their everyday home and business writing. You can pick-up your Fr*e copy of his latest eBook "Writing Success Secrets - Practical Tips and Tricks For Everyday Writing" at: http://www.writinghelptools.com/sga.html

 

Ten Top Tips about Committing to Your Niche

Among the crucial questions of life, one of great import may just be “what is my niche?” Should you want to answer that question, what path do you follow? Where are “niches” for sale? The word “niche” comes from the French and means “dog house…” Could one say that a niche is where the dog (your... more...

The Power Of Having A Niche Product Or Service

The power of having a niche and how to create one. Definition of a niche – A service or product, that fills an unmet customer need. A specialization. Creating a product or service niche is a vital business skill. History is full of stories where average people saw small niches others... more...

Four Tips for Finding Top Niche Markets

If you want to make it in the Internet business world, you need to know how to find top niche markets. You will need to learn about niche markets and what they are, and how to find customers who are passionate and about a product or service. Research also is important. Promoting a product or... more...

 

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